Transform Your Spirits Brand with Our Comprehensive Management Solutions
Enhance Customer Engagement, Forge Organic Connections, and Cultivate a Vibrant Brand Community
Join a group of motivated brands, portfolios, and agencies using KMS







Why Partner with Us?
Organic Lead Generation: Tap into our sophisticated tools to naturally attract new leads. We help you identify and engage potential customers who are most likely to love your brand, turning organic interest into lasting connections.
Dynamic Customer Engagement: Elevate your engagement strategies with our suite of tools. From personalized marketing campaigns to interactive digital experiences, we provide everything you need to captivate your audience and keep them coming back.
Community Building: At the heart of every successful brand is a thriving community. Our systems empower you to create, nurture, and grow a community of enthusiasts and advocates around your brand, fostering a sense of belonging and loyalty.

Our Promise to You
Working with Us
Expert Coaching
Gain direct access to industry-leading experts who bring decades of experience in hospitality management. Our coaching goes beyond advice, providing you with actionable insights and personalized feedback to help you navigate challenges and capitalize on opportunities. With us, you're not just running your business; you're mastering it.
Integrated Systems
Embrace the power of automation with our cutting-edge systems designed for the unique needs of hospitality businesses. From streamlined reservations and staff scheduling to efficient inventory management, our systems ensure every aspect of your operation is optimized for efficiency and ease of use.
Strategic Guidance
Our strategic frameworks are crafted based on thorough analysis and industry benchmarks. We help you set clear, achievable goals and guide you in crafting a roadmap to success. Whether you're looking to increase revenue, enhance guest satisfaction, or expand your footprint, our strategic guidance lays the foundation for your long-term success.
Comprehensive Support
Never face a challenge alone again. Our support team is available around the clock to ensure you have the help you need whenever you need it. From technical issues to operational queries, we're just a call or click away, ensuring your business continues to run smoothly at all times.
Vibrant Community
Join a community of like-minded operators who are as passionate about hospitality as you are. Share experiences, exchange ideas, and leverage collective wisdom to overcome common industry challenges. Our community events, forums, and workshops are invaluable resources for networking and inspiration.
Scalability
Grow your business with confidence. Our solutions are designed not just for operational efficiency but also for easy scalability. This means whether you're expanding your current location or opening new ones, our tools and expertise scale with your growth, ensuring you maintain quality and consistency no matter the size of your operation.
Shelf Seller System
Cold Prospecting System
Infinite Lead Nuture
Partner Induction Systems
Sales Oriented Telephony
Instagram Keyword System
Viral Giveaway Systems
Event Manager
Comment & DM Systems
Private Communities
Interactive Voice Response Systems
Net Promotor Scores
Q12 Surveys
Shift Reporting

Jason Littrell is a renowned expert in the spirits industry, specializing in brand building, sales strategies, and innovative marketing. With a career spanning over two decades, Jason has a proven track record of transforming emerging spirits brands into market leaders through strategic insight and creative marketing solutions.
As the founder of Kinetic Management Systems, Jason has developed cutting-edge tools and systems designed to enhance brand visibility, streamline marketing efforts, and increase sales. His approach combines deep industry knowledge with a keen understanding of consumer behavior, allowing brands to connect authentically with their audience and build lasting relationships.
Jason's expertise extends beyond marketing. He is a seasoned consultant who advises spirits brands on everything from product development to distribution strategies. His holistic approach ensures that brands not only look good but also perform exceptionally in competitive markets.
A dynamic speaker and educator, Jason frequently presents at industry conferences and workshops, sharing his insights on brand storytelling, digital marketing trends, and sales optimization in the spirits sector. He also contributes to various industry publications, offering thought leadership on how brands can adapt and thrive in changing market landscapes.
Under Jason's leadership, Kinetic Management Systems has become synonymous with success in the spirits industry. The company is known for its client-centered approach, providing customized solutions that drive growth and enhance operational efficiency for distilleries and spirits companies worldwide.

-Join the free 14 day restaurant automation challenge https://www.jlittrell.com/free
-Free training and strategies for independent restaurant owners: https://workshop.jlittrell
-Free community of hospitality pros at https://lab.jlittrell.com
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Hey there, future hospitality superstar! If you’ve ever wondered why some restaurants always have a line out the door while others only have tumbleweeds rolling by, you’re in the right place. Drawing insights from the Hospitality Strategy Lab Podcast (live interview with Barbara Castiglia from Modern Restaurant Management), I’m here to break down what’s really happening in the world of restaurants and how YOU can get ahead—without needing to be a business genius!
Pull up a (virtual) chair, and let’s dive in.
Barbara Castiglia, an industry expert, says labor is the “main thing keeping restaurant owners up at night.” Think about it: People want fair pay, tips, and a fun place to work. And let’s not forget—food costs are rising like a dough in the oven! Meat, coffee, and everything else are getting pricier.
Pro Tip: Build strong relationships with your suppliers and lock in contracts for your ingredients. This helps keep prices steady and avoids unexpected menu price hikes.
What makes YOU choose one burger joint over another? Barbara says today’s guests want an experience AND value. It’s not just about eating—it’s about feeling good when you do.
Look at chains like Applebee’s and Chili’s. They’re bouncing back by offering deals like “2 for $25.” People love getting the most bang for their buck—especially these days!
Pro Tip: Pair awesome service with affordable prices. Even if you’re not fancy, you can be someone’s favorite by providing memorable experiences.
Are you overwhelmed by restaurants with huge, endless menus? You’re not alone—and neither are your customers. Barbara highlights restaurants that focus on doing one thing really well—like burritos—and why they’re crushing it.
The more focused your menu, the easier it is to train staff, manage food costs, and create loyal fans. Even classic diners are shrinking their menus!
SEO Keywords: “restaurant menu strategy,” “building customer loyalty,” “streamlined menu benefits”
Pro Tip: Don’t try to please everyone. Be awesome at what you do best, and your people (aka your “tribe”) will find you!
If you only have ONE hour a week to market your restaurant, what should you do? Barbara suggests: video, video, video! Take pictures of your food, your place, and—most importantly—your people. Show who you are. Post quick updates to Facebook, TikTok, and Instagram. No fancy agency needed—your cell phone works!
SEO Keywords: “restaurant video marketing,” “best social media for restaurants,” “how to promote your restaurant online”
Pro Tip: Focus on the three Ps—People, Place, Product. Customers want a peek behind the scenes. 7 minutes a day is plenty to share your story and build excitement!
Online reviews can make or break your business. Barbara explains how fake reviews and online scams are a real problem. Respond politely to all reviews—even the weird ones! Show you care. Being human is your secret weapon.
SEO Keywords: “restaurant reputation management,” “how to respond to reviews,” “protect your business online”
Pro Tip: Ask happy guests to leave honest reviews, but NEVER buy fake ones. Your real fans are your best marketers.
Artificial Intelligence (AI) isn’t just for robots! Restaurants are using it to manage marketing, organize things, and save money—especially behind the scenes. But Barbara says: Use AI for organization, not for creativity. Stay authentic so customers feel a real connection.
SEO Keywords: “AI for restaurants,” “restaurant technology trends 2026,” “automate restaurant marketing”
Pro Tip: Let AI tackle boring stuff, so you can focus on the fun: connecting with guests!
Don’t try to be everything to everyone. Whether you’re a burrito bar or a fine dining spot, your unique personality attracts the right customers. Barbara says: Know your mission, share your story, and build loyalty in your local community. People will travel for great food and fun—even if it’s not fancy!
Whether you’re just opening your first restaurant or looking for ways to grow, remember that hospitality is about caring and building relationships. Take Barbara’s advice: Focus on what YOU do best, market simply, use tech to save time, and never lose your authentic flavor.
Hungry for more? Check out ModernRestaurantManagement.com for expert tips and stories. And don’t forget to tune in to the Hospitality Strategy Lab Podcast for the latest strategies to help you succeed—no matter your experience level.
Ready to make your restaurant or bar the next big thing? Start with these simple steps—and pour yourself a glass of inspiration! 🍷
00:00 Restaurants Balancing Experience and Technology
05:35 "Streamlined Menus and Online Presence"
06:40 "Focused Menus Build Loyalty"
13:28 "Authenticity Builds Loyal Communities"
16:13 "Human Touch in Hospitality"
20:04 "Fake Review Fraud Frustration"
22:57 "Hospitality, Reviews, and Customer Care"
24:09 Resilience in Tough Business Times
27:47 Industry Trends and Insights 2025
31:01 Hospitality Strategy Lab Overview

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