Obsessed with the success of independent hospitality brands.
We continuously seek and implement cutting-edge technology to provide independent restaurants and spirits brands with the most effective tools for success.
We operate with honesty and transparency, ensuring our clients receive genuine value and trustworthy support.
We believe in the power of teamwork, both within our organization and with our clients, to achieve shared goals and create a supportive community.
We are committed to delivering the highest quality services and support, striving for excellence in everything we do to elevate our clients' businesses.
Our clients' needs and success are at the heart of our business. We tailor our solutions to meet their specific challenges and objectives, ensuring personalized and impactful results. Solving the problem will always be the direction of our products and services.
We embrace change and are agile in our approach, ready to adapt to the evolving needs of the hospitality and spirits industries.
We promote sustainable business practices that benefit not only our clients but also the broader community and environment, supporting long-term success and responsible growth.
We are dedicated to learning and growing, constantly enhancing our coaching, strategy, systems, and support to better serve independent restaurants and spirits brands.
We aim to empower our clients with the knowledge, tools, and support they need to independently drive their businesses forward, fostering a culture of self-reliance and innovation.
We provide insightful and actionable strategies to help our clients navigate their business challenges and achieve their goals effectively.
Our commitment to ongoing support ensures that our clients always have the assistance they need to implement and sustain our solutions successfully.
Five-Star Frank is one of those chefs who cares deeply about every detail. His food is incredible. His restaurant is beautiful. His standards are impossibly high.
And he's absolutely paralyzed by online reviews.
One 3-star review on Google? He'll spend three hours crafting the perfect response at 11pm.
One negative Yelp comment? Ruins his whole week.
Meanwhile, his regular customers who love the place never leave reviews at all. So his online reputation is skewed toward the complainers while his actual fans stay silent.
According to BrightLocal's research, 87% of consumers read online reviews for local businesses, but only about 10% of happy customers actually leave them without being asked.
Frank's problem isn't the quality of his restaurant. It's that he has no system for managing his reputation.
YOUR ONE STRATEGY LAB THING TODAY: 'Reputation Is a System, Not a Hope'
Most restaurant owners treat online reviews like weather - something that just happens to them that they have no control over.
This is backwards. Your reputation should be proactive, not reactive. And it needs automation, not manual effort.
HERE'S HOW AUTOMATED REPUTATION MANAGEMENT WORKS:
- 24 hours after their visit: Automated text asking "How was your experience? Rate us 1-10"
- Happy customer (8-10 rating)? They get a direct link to leave a Google or Yelp review
- Unhappy customer (1-6 rating)? They're routed to a private feedback form so you can fix the issue before it goes public
- All reviews monitored in one dashboard
- Instant alerts for negative reviews so you can respond quickly
- Response templates ready to go (no more 11pm panic typing)
The result? You generate 3-5x more reviews from happy customers while intercepting unhappy ones before they blast you publicly.
WHAT'S POSSIBLE IN 90 DAYS:
- Go from 4-5 reviews per month to 20-30 reviews per month
- Increase your average rating by 0.3-0.7 stars
- Catch unhappy customers before they leave public reviews
- Stop spending your nights doom-scrolling Yelp
YOUR ACTION STEP: Check your Google reviews right now. When was the last one? If it's been more than 2 weeks, you don't have a reputation problem - you have a system problem.
Want the exact reputation system setup? We walk through it step-by-step inside the Strategy Lab community. Templates, automation workflows, everything you need. → lab.jlittrell.com
We got this,
Jason | The Strategy Lab
P.S. Your best customers aren't leaving reviews because you're not asking them systematically. Your worst customers ARE leaving reviews because angry people don't need to be asked.
P.P.S. This week's Strategy Lab Podcast breaks down reputation management automation. Subscribe wherever you listen to podcasts.
#strategylab #wegotthis
With over two decades of experience in the hospitality industry, Jason Littrell has established himself as a leading consultant and strategist, specializing in helping bars and restaurants maximize their efficiency and profitability. His expertise spans a wide range of essential areas, including operational management, staff training, customer experience, and technology integration.
Jason is the founder of Kinetic Management Systems, a cutting-edge suite of tools designed to automate and optimize the day-to-day operations of hospitality businesses. Through his systems, Jason offers solutions for everything from staff recruitment and onboarding to customer retention and feedback management. His approach combines innovative technology with proven strategies to deliver results that are both measurable and scalable.
A passionate educator and speaker, Jason regularly hosts workshops and seminars, sharing his knowledge on how to leverage AI and automation to thrive in a competitive market. His insights are rooted in practical experience, having worked on the ground in various capacities within the industry—from bartender to manager, and now, consultant.
Jason also manages a vibrant online community, "Bar Teams," where he fosters discussions and collaboration among hospitality professionals. Here, members gain access to exclusive content, including training sessions, industry news, and peer support.
His commitment to excellence and innovation in hospitality has not only transformed the operations of numerous establishments but has also inspired many to pursue and achieve greater success. Jason's work is driven by a core belief: that the right mix of people, processes, and technology can turn any hospitality business into a thriving, profitable enterprise.