Obsessed with the success of independent hospitality brands.
We continuously seek and implement cutting-edge technology to provide independent restaurants and spirits brands with the most effective tools for success.
We operate with honesty and transparency, ensuring our clients receive genuine value and trustworthy support.
We believe in the power of teamwork, both within our organization and with our clients, to achieve shared goals and create a supportive community.
We are committed to delivering the highest quality services and support, striving for excellence in everything we do to elevate our clients' businesses.
Our clients' needs and success are at the heart of our business. We tailor our solutions to meet their specific challenges and objectives, ensuring personalized and impactful results. Solving the problem will always be the direction of our products and services.
We embrace change and are agile in our approach, ready to adapt to the evolving needs of the hospitality and spirits industries.
We promote sustainable business practices that benefit not only our clients but also the broader community and environment, supporting long-term success and responsible growth.
We are dedicated to learning and growing, constantly enhancing our coaching, strategy, systems, and support to better serve independent restaurants and spirits brands.
We aim to empower our clients with the knowledge, tools, and support they need to independently drive their businesses forward, fostering a culture of self-reliance and innovation.
We provide insightful and actionable strategies to help our clients navigate their business challenges and achieve their goals effectively.
Our commitment to ongoing support ensures that our clients always have the assistance they need to implement and sustain our solutions successfully.

Larry runs a successful brewery. Great beer. Awesome food. Packed most weekends.
But here's what keeps him up at night: 62% of his customers come once... and never return.
Not because they had a bad experience. They loved it. Five-star reviews. "We'll definitely be back!"
But life happens. They forget. They try somewhere new. They get busy.
And Larry has no system to bring them back.
According to research from Bain & Company, increasing customer retention by just 5% can increase profits by 25-95%. Yet most restaurants spend 80% of their marketing budget chasing NEW customers instead of nurturing existing ones.
Larry's problem isn't his product. It's that he has no retention system.
YOUR ONE STRATEGY LAB THING TODAY: 'Retention Is More Profitable Than Acquisition'
Most restaurant owners are obsessed with getting NEW customers through the door.
Run ads. Post on social. Offer discounts. Do a Groupon (terrible idea, but that's another post).
Meanwhile, hundreds of people who already love their restaurant just... drift away.
They had a great meal three months ago. They meant to come back. But nobody reminded them. Nobody gave them a reason. Nobody stayed top of mind.
HERE'S WHAT AUTOMATED RETENTION LOOKS LIKE:
A customer visits your restaurant for the first time. Great experience. They leave happy.
Here's what happens next automatically:
DAY 2: Thank you text/email
"Thanks for dining with us! We'd love to know how your experience was."
DAY 7: Value-add content
"Here's our chef's recipe for that dish you loved" or "Behind the scenes: How we make our cocktails"
DAY 21: Gentle nudge
"We miss you! Come back this week and try our new spring menu."
DAY 45: Special offer (only if needed)
"It's been a while! Here's 15% off your next visit - we'd love to see you again."
DAY 60+: VIP recognition
Customer gets tagged as "inactive" → enters win-back campaign
All of this happens automatically. You set it up once. It runs forever.
WHAT'S POSSIBLE WITH RETENTION AUTOMATION:
Instead of 62% one-time customers, you get:
- 40% come back within 30 days
- 25% become monthly regulars
- 10% become VIPs (4+ visits per month)
The math: If you have 200 new customers per month and you increase second-visit rate from 38% to 60%, that's 44 extra returning customers per month.
At $60 average ticket = $2,640 additional monthly revenue from people who already know and love you.
And you didn't spend a dollar on ads to get them.
YOUR ACTION STEP: Pull your POS data. How many customers from 90 days ago have returned? If it's under 50%, you're leaving massive money on the table.
Want to build an automated retention system that brings customers back without you lifting a finger? Join the free 14-Day Restaurant Accelerator where we walk through setting this up step-by-step.
We got this,
Jason | The Strategy Lab
P.S. Acquiring a new customer costs 5x more than retaining an existing one. Stop ignoring your best asset - people who already chose you once.
P.P.S. Your regulars aren't regulars by accident. They became regulars because something kept bringing them back. Build that "something" into a system for everyone.
#strategylab #wegotthis

With over two decades of experience in the hospitality industry, Jason Littrell has established himself as a leading consultant and strategist, specializing in helping bars and restaurants maximize their efficiency and profitability. His expertise spans a wide range of essential areas, including operational management, staff training, customer experience, and technology integration.
Jason is the founder of Kinetic Management Systems, a cutting-edge suite of tools designed to automate and optimize the day-to-day operations of hospitality businesses. Through his systems, Jason offers solutions for everything from staff recruitment and onboarding to customer retention and feedback management. His approach combines innovative technology with proven strategies to deliver results that are both measurable and scalable.
A passionate educator and speaker, Jason regularly hosts workshops and seminars, sharing his knowledge on how to leverage AI and automation to thrive in a competitive market. His insights are rooted in practical experience, having worked on the ground in various capacities within the industry—from bartender to manager, and now, consultant.
Jason also manages a vibrant online community, "Bar Teams," where he fosters discussions and collaboration among hospitality professionals. Here, members gain access to exclusive content, including training sessions, industry news, and peer support.
His commitment to excellence and innovation in hospitality has not only transformed the operations of numerous establishments but has also inspired many to pursue and achieve greater success. Jason's work is driven by a core belief: that the right mix of people, processes, and technology can turn any hospitality business into a thriving, profitable enterprise.