Obsessed with the success of independent hospitality brands.
We continuously seek and implement cutting-edge technology to provide independent restaurants and spirits brands with the most effective tools for success.
We operate with honesty and transparency, ensuring our clients receive genuine value and trustworthy support.
We believe in the power of teamwork, both within our organization and with our clients, to achieve shared goals and create a supportive community.
We are committed to delivering the highest quality services and support, striving for excellence in everything we do to elevate our clients' businesses.
Our clients' needs and success are at the heart of our business. We tailor our solutions to meet their specific challenges and objectives, ensuring personalized and impactful results. Solving the problem will always be the direction of our products and services.
We embrace change and are agile in our approach, ready to adapt to the evolving needs of the hospitality and spirits industries.
We promote sustainable business practices that benefit not only our clients but also the broader community and environment, supporting long-term success and responsible growth.
We are dedicated to learning and growing, constantly enhancing our coaching, strategy, systems, and support to better serve independent restaurants and spirits brands.
We aim to empower our clients with the knowledge, tools, and support they need to independently drive their businesses forward, fostering a culture of self-reliance and innovation.
We provide insightful and actionable strategies to help our clients navigate their business challenges and achieve their goals effectively.
Our commitment to ongoing support ensures that our clients always have the assistance they need to implement and sustain our solutions successfully.
Texts. DMs. Silence.
Reply-Never Rachel runs a neighborhood bistro that people genuinely love. Great food. Friendly staff. Loyal regulars.
But she has a problem: She's terrible at responding to customers.
Someone texts asking about gluten-free options? She reads it during service, thinks "I'll reply after close," then forgets.
Someone DMs on Instagram asking about private events? She sees it on her phone, means to respond later, never does.
Someone emails about catering? It sits in her inbox for four days until they've already booked another restaurant.
According to research from Drift, 82% of consumers expect an immediate response to sales or marketing questions. After 10 minutes, your chances of converting that lead drop by 400%.
Rachel is losing customers not because her product is bad, but because her response time is terrible.
YOUR ONE STRATEGY LAB THING TODAY: 'Response Time Is Revenue'
The problem isn't you. It's that you're trying to be human in a world that expects instant responses.
Solution? Automation that feels human.
HERE'S HOW UNIFIED COMMUNICATION WORKS:
All your channels (text, Instagram DM, Facebook Messenger, Google Business Messages, email, website chat) flow into ONE inbox.
But here's the key: Before you even see the message, smart auto-responders handle routine questions instantly:
Customer texts: "What are your hours?"
Instant auto-reply: "We're open Tue-Thu 5-10pm, Fri-Sat 5-11pm, closed Sun-Mon! Want to make a reservation?"
Instagram DM: "Do you have outdoor seating?"
Instant auto-reply: "Yes! We have a beautiful patio (weather permitting). I'm sending you our menu now. Anything else?"
Email inquiry: "Can you do private events?"
Instant auto-reply: "Absolutely! Here's our private dining package [PDF attached]. What date are you considering?"
The system captures their response, creates a lead, and flags it for you to follow up personally when you have 10 minutes.
WHAT'S POSSIBLE IN 30 DAYS:
- Response time drops to under 2 minutes (automated)
- Capture every private event inquiry ($500-$3,000 each)
- Stop checking 6 different apps constantly
- Check ONE inbox for 10 minutes, twice a day
YOUR ACTION STEP: Count how many platforms customers can reach you on. Now honestly assess how fast you respond to each. Every hour of delay is a customer choosing someone faster.
Want the auto-responder templates? We've built them for every common restaurant question. Grab them inside Strategy Lab. → lab.jlittrell.com
We got this,
Jason | The Strategy Lab
P.S. You can't be on your phone during service. But your customers don't know that. They just know you didn't respond. Automation closes that gap.
P.P.S. We're breaking down unified inbox systems on this week's Strategy Lab Podcast - how to set it up, what to automate, what to keep human.
#strategylab #wegotthis
With over two decades of experience in the hospitality industry, Jason Littrell has established himself as a leading consultant and strategist, specializing in helping bars and restaurants maximize their efficiency and profitability. His expertise spans a wide range of essential areas, including operational management, staff training, customer experience, and technology integration.
Jason is the founder of Kinetic Management Systems, a cutting-edge suite of tools designed to automate and optimize the day-to-day operations of hospitality businesses. Through his systems, Jason offers solutions for everything from staff recruitment and onboarding to customer retention and feedback management. His approach combines innovative technology with proven strategies to deliver results that are both measurable and scalable.
A passionate educator and speaker, Jason regularly hosts workshops and seminars, sharing his knowledge on how to leverage AI and automation to thrive in a competitive market. His insights are rooted in practical experience, having worked on the ground in various capacities within the industry—from bartender to manager, and now, consultant.
Jason also manages a vibrant online community, "Bar Teams," where he fosters discussions and collaboration among hospitality professionals. Here, members gain access to exclusive content, including training sessions, industry news, and peer support.
His commitment to excellence and innovation in hospitality has not only transformed the operations of numerous establishments but has also inspired many to pursue and achieve greater success. Jason's work is driven by a core belief: that the right mix of people, processes, and technology can turn any hospitality business into a thriving, profitable enterprise.